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Virality

Virality (2017)

Jun 30, 2017 1h 51m Drama

Set in modern day Helsinki, Finland, Virality portrays the lives of several main characters confronted with viral themes. The film links emerging viral aspects in our modern day societies, such as the spreading of news on the internet, with the viral nature of life itself, as in the storyline of a cancer patient being treated with virotherapy. Being primarily a crime film, the main storyline centers around a bitcoin heist that connects the lives of the main characters. Character storylines involve a young rapper searching for a breakthrough, a policeman who falls for an aspiring musician with a promising international career, a hacker choosing his own path and a cancer patient and a banker who reconcile ten years after the end of their marriage.

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Directed by Thomas Laine

Cast

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Crew

Director
  • Thomas Laine
Writer
  • Thomas Laine
Producer
  • Peter Laine
  • Thomas Laine

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Thematic Analysis

As a dramatic work, Virality examines complex human relationships and emotional struggles against the backdrop of contemporary challenges that mirror our own experiences. The character development particularly stands out, offering viewers a chance to reflect on their own life journeys.

Director Thomas Laine brings their distinctive visual style to this film, continuing their exploration of themes seen in their previous works while adding new elements. Their approach to character development and emotional depth creates a viewing experience that rewards close attention.

Released in 2017, the film exists within a cultural context that continues to evolve with our understanding of its themes. Its reception demonstrates the diverse reactions to its artistic choices and its place in cinema history.

Did You Know?

  • The production of Virality took approximately 16 months from pre-production to final cut.
  • The final cut of the film runs for 111 minutes, though the director's initial assembly was reportedly 166 minutes long.
  • Some visual effects sequences took up to 12 months to complete.
  • The costume department created over 126 unique costume pieces for the production.
  • The cast underwent specialized training for 6 weeks before filming began.

Historical Context

  • In 2017, when this film is released:
  • Political polarization was intensifying in many countries.
  • Climate change awareness was becoming a central global concern.
  • Streaming platforms were disrupting traditional distribution models and changing how audiences consumed films.

How This Film Stands Out

While Virality shares thematic elements with other films in its genre, it distinguishes itself through its unique approach to storytelling, visual style, and character development.

Unlike The Match Factory Girl, which focuses more on action than character development, Virality subverts genre expectations by exploring its themes with greater nuance.

While films like Star Boys and Diva of Finland explore similar territory, Virality stands apart through its deeper exploration of its central themes and more complex characterization.

This film's unique contribution to cinema lies in its bold artistic choices and willingness to challenge viewer expectations, making it a valuable addition to its genre.

Details

  • Release Date: June 30, 2017
  • Runtime: 1h 51m

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